Impact Of Profitability And Solvency Ration On In Vestment Decision. A Study Of Nigeria Breweries Plc)

ABSTRACT

 The basic objective of this study was to analytically ascertain the in pad of  profitability and solvency ratios on the  firms. It took Nigeria Breweries Plc, as the case study. To achieve the objective of the study two single regression mode/s were specifIed for the study both models were empirically estimated with ordinary least squares ('OLS.) regression inc/hod. The esu/inated results indicated that application of pro/liability rculio had a pus iIii' and signifIcant impact on earnings per share and cash collection had LI uieIii'e and signlcant impact on bad debt. Ii was recomnieuu fed i/ia! the conlj)Lnn' s/un/IL! sustain the current strategy of investment decision, employ professionals and financial sofh'vare for computation of financial ratios, and there is a need to incorporate prediction of macroeconomic variables into the investment LIce/s/on process